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By TARA ANSON-WALSH, FOOTBALL REPORTER Published: 04: 42 AEDT, 30 January 2026 | Updated: 05: 35 AEDT, 30 January 2026 3 View comments Chloe Kelly is on the brink of a sensational switch to adidas in a seven-figure deal that would mark a major moment for women’s football. The England forward has been associated with Nike for several years and became an enduring image of the brand during her iconic Euro 2022 celebration at Wembley, when she swung her shirt above her head to reveal a white Nike sports bra. However, speculation over her future has intensified this season, with Kelly wearing blacked-out Nike boots in recent months. She has since been spotted training in white adidas boots and returned to action at the FIFA Women’s Champions Cup on Wednesday night wearing white adidas F50s. Kelly has been associated with Nike for several years and delivered an enduring image with her Euro 2022 winning goal celebration showing their logo on her white sports bra Kelly has been spotted training in white adidas boots and returned to action at the FIFA Women’s Champions Cup on Wednesday night wearing white adidas F50s Kelly, who could net a seven-figure sum from the switch, has been seen wearing blacked out Nike boots in recent months and has since switched to adidas boots It is understood Kelly is now in talks with adidas over a new long-term agreement that could set a new benchmark for commercial deals in the women’s game. Daily Mail Sport has contacted Kelly’s representatives, who declined to comment.
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